Sian Winship has been leveraging strategic planning and qualitative research for social change for over a decade. Sian has designed and implemented original communications research assessing audience perceptions, testing terminology and messaging as well as comprehensive issue coverage analysis for such diverse fields as economic development, corporate-community partnerships, education, workforce development, family strengthening, substance use disorders, and the rights of the public in the digital age. Sian is also deeply experienced with grantee assessments and evaluation.
Sian is well versed in the world of cross-sector partnerships. Prior to Hershey|Cause, she was at Laufer Green Isaac where she worked with major national foundations and nonprofit organizations. At Chiat/Day Advertising, she developed national marketing and advertising campaigns for Nissan Motor Corporation and other private sector clients.
Sian is active in historic preservation and the arts, earning an anticipated Masters Degree in Historic Preservation (MHP) at the University of Southern California in 2011. She is also the President of the Society of Architectural Historians/Southern California Chapter, a 501(c)3. In this capacity, she curates architectural and cultural events in Los Angeles and around the country. Her writings, both analytical and creative, are published widely in books and online.