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College Access Foundation of California


 Established in 2005, College Access Foundation of California is the state’s largest education financing foundation, providing more than $9 million a year in grants to community-based organizations that help students prepare for, enroll in and complete their degrees at institutions of higher learning.


Hershey Cause shepherded the foundation from its creation, through the development of a new name, a new organizational identity, print materials and a Web site, as well as a messaging framework that emphasizes the organization’s primary mission of ensuring educational access for all. General awareness, online traffic and grant submissions have increased dramatically since the launch.