We are social
entrepreneurs.

Hershey Cause Communications is a mission-driven organization and hybrid social venture united under one mission: to communicate for good and elevate the nonprofit sector through best practices, tools and training. This structure supports our work to inspire change with positive social impact in partnership with corporations, philanthropy, nonprofits and the public sector. Together, our B Corporation and nonprofit organization form one of a growing number of hybrid social ventures committed to solving the world's problems through social entrepreneurship.

Our Agency: 
A better way to do business

Hershey Cause Communications is proud to be a certified B Corporation. By voluntarily meeting higher standards of transparency, accountability and performance, Certified B Corps distinguish themselves by offering a positive vision of a better way to do business. Find out how to certify your business as a B Corp.

My passion has always been social change and a strong belief that strategic communications can help move the needle on important social issues. Instead of becoming too strongly entrenched in one belief system, I think we can open minds and hearts by forming unexpected partnerships.

R. Christine Hershey

President and Founder, Hershey Cause Communications

About hybrid social ventures 
& social entrepreneurship

We are one of a growing number of hybrid social ventures, organizations that produce both social value and commercial revenue through a single, unified strategy. According to the Stanford Social Innovation Review, “the integration of social and commercial value creation enables a virtuous cycle of profit and reinvestment in the social mission that builds large-scale solutions to social problems.” Below are some of the most helpful resources we’ve discovered on this growing field.

“In Search of the Hybrid Ideal” 
Stanford Social Innovation Review, Summer 2012
Researchers examine the rise of hybrid organizations that combine aspects of nonprofits and for-profits and the challenges hybrids face.

“The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World” 
by John Elkington & Pamela Hartigan
Harvard Business School Press, 2008 

“Uncharitable”
by Dan Pallotta
Tufts University Press, 2008

 

 

Our Nonprofit: Elevating causes by strengthening communications

The mission of our nonprofit organization is to identify and spotlight opportunities where strategic communications and collaboration can be leveraged in the nonprofit sector to achieve significant, measurable results for real social change. Since 1999 we have successfully used research and creativity to educate and train more than 20,000 nonprofit leaders in the tactics of high-impact communications to advance positive social change. Learn more about our educational resource books and guides, including our award-winning Communications Toolkit and trainings. More info… 

Supporters

We are grateful to all those who have advanced causes and strengthened communications across the nonprofit sector by investing in our work. Our supporters include the following.

  • The Ahmanson Foundation
  • The Annenberg Foundation
  • The California Endowment
  • The California Wellness Foundation
  • The David and Lucile Packard Foundation
  • The Edna McConnell Clark Foundation
  • Harbourton Foundation
  • The James Irvine Foundation
  • Joseph Drown Foundation
  • Kaiser Permanente
  • Marguerite Casey Foundation
  • Open Society Institute
  • The Pew Charitable Trusts
  • The Robert Wood Johnson Foundation
  • S. Mark Taper Foundation
  • Sisters of Charity Foundation of Cleveland
  • Surdna Foundation
  • The William and Flora Hewlett Foundation
  • W. K. Kellogg Foundation

Board of Advisors

Tom G. David
Senior Strategist, Tides Foundation

Shirley Fredricks
Vice President and Trustee, 
Lawrence Welk Family Foundation

Andy Goodman
Author/Speaker

Henry Ramos
Principal, Mauer Kunst Consulting

Beverly Schwartz
Vice President, Ashoka, Global Marketing

R. Christine Hershey
Founder